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Dare to be different.

Unique apparel for children

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New Designs Just Landed.

Discover our new range

View the latest designs

From Fairy's To Firemen

Feed Their Imagination

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Best Sellers

Whether you are looking for eye-catching designs or simply want to be free of brand names dominating our clothes, join The Make Believe Club and get fun clothes for you and your children.

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Stegosaurus Hoodie£27.99

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Running Dinosaur Long Sleeve T-Shirt£16.99

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Youth Short Sleeve T-Shirt£14.99

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Robot Design Kids Hoodie | Blue/Pink£27.99

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Happy Dinosaur | T-Rex T-shirt£15.99

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Happy Mermaid Short Sleeve T-Shirt | Blue£14.99

Phoenix Bird Kids T-shirt | Black
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Phoenix From The Flames | Organic Cotton T-shirt£13.99

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Cute Horse T-Shirt For Young Equestrians£13.99

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Pink Baby Unicorn Children’s Hoodie£27.99

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Cute Axolotl Organic Cotton Kids T-shirt£13.99

Cute Griffin Kids T-shirt - Blue
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Short Sleeve Griffin T-Shirt£16.99

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Fairy Style Organic Cotton T-shirt£16.99

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Summer is Here

The coolest clothes, swimwear, and accessories for your summer of fun.

Shop now

Accessories

Find the perfect accompaniment for our clothes with our exciting range of colourful hats, bags, and phone cases.

Phoenix Bird Kids T-shirt | Black
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Phoenix From The Flames | Organic Cotton T-shirt

£13.99
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Cute Horse T-Shirt For Young Equestrians

£13.99
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Pink Baby Unicorn Children’s Hoodie

£27.99
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Cute Axolotl Organic Cotton Kids T-shirt

£13.99
Cute Griffin Kids T-shirt - Blue
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Short Sleeve Griffin T-Shirt

£16.99
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Fairy Style Organic Cotton T-shirt

£16.99
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Kid’s Leggings

£14.99
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